If I am not mistaken this technology was discussed at the last ASC technology committee meeting (I could be wrong), so maybe Mr. Wagner would comment on his thoughts about the technology.
My feelings are that until I have tested it myself, it mite as well not exist. There is a lot of rummer surrounding this technology, and I think it will be some time until we see it in the market.
Nonetheless, it is interesting and I would always encourage manufacturers to keep improving image quality. It is never a bad thing.
Kevin Zanit