<strong><a href="http://www.studentfilmmakersforums.com/news/Panasonic-AJ-HPX3700-P2-HD-Varicam_Camcorders-093009.shtml" target="_blank"><img src="http://www.studentfilmmakersforums.com/enews/images/Gap_Panasonic_2.jpg" alt="Gap ad campaign shot with Panasonic AJ-HPX3700 P2 HD Varicam Camcorders" width="350" height="197" hspace="10" border="0" align="right"></a>Late Night and Weekends Shoots 'Gap Born to Fit' Ad Campaign with Panasonic AJ-HPX3700 P2 HD Varicam Camcorders</strong><br><br>"We had one HPX3700 with a Zeiss DigiPrime lens stable in front for a wide shot, a second camcorder with a Zeiss DigiZoom also in a fixed position up front for close ups, and the third with a Zeiss DigiZoom on a tracking dolly for 180 degree shots," said Director of Photography Eddie Marritz, who operated the tracking camera. "We shot at F 2.5. I feel that shooting close to wide open is kinder to faces and focuses the viewers’ attention where I want them to be looking."<br><br><em><a href="http://www.studentfilmmakersforums.com/news/Panasonic-AJ-HPX3700-P2-HD-Varicam_Camcorders-093009.shtml" target="_blank"><img src="http://www.studentfilmmakersforums.com/enews/images/Gap_Panasonic_3.jpg" alt="Gap ad campaign shot with Panasonic AJ-HPX3700 P2 HD Varicam Camcorders" width="350" height="197" hspace="10" border="0" align="right"></a>Read the full article here:</em> <a href="http://www.studentfilmmakersforums.com/news/Panasonic-AJ-HPX3700-P2-HD-Varicam_Camcorders-093009.shtml" target="_blank">http://www.studentfilmmakersforums.com/news/</a><br><a href="http://www.studentfilmmakersforums.com/news/Panasonic-AJ-HPX3700-P2-HD-Varicam_Camcorders-093009.shtml" target="_blank">Panasonic-AJ-HPX3700-P2-HD-Varicam_Camcorders-093009.shtml</a>
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